Tips On How To Succeed In Mobile Marketing 2

Tips On How To Succeed In Mobile Marketing

Dua Lipa
Source: Flickr

One of the worst and most common mistakes that can be made when it comes to mobile marketing is the lack of respect for individuals’ privacy. This can be extremely intrusive when dealing with personal mobile devices. For more great tips on what to do and not to do with this type of marketing, read on.

Treat mobile and social media like a legitimate source of real business. Just because much of it happens on a tiny screen doesn’t mean the opportunity is small. In fact, it’s just the opposite. Mobile and social media are two of the fastest growing marketing outlets available today. Be sure to build a mobile strategy for your brand.

All mobile marketers would do well to remember that mobile marketing is not a typical marketing strategy. In fact, it isn’t really a strategy at all. It’s simply a means of communication. Trying to approach mobile marketing like basic internet marketing just will not work out well for you in the end.

Consider creating a QR code for your mobile marketing campaign to get your viewer hooked on a physical ad or even your product packaging. It’s a great way to get them involved through an action which will mean they’re even more interested in reading what you have to tell them.

Perform usability testing for your campaign. Enlist your friends, family, and co-workers to help you by receiving messages and responding to them. Ask for … Read more